AI Film Strategy: How to Set Up AI Campaigns the Right Way

A strategic, hands-on course for anyone who wants to plan, produce, and successfully deliver complete film and video campaigns with AI – creative, efficient, and data-driven.
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Mit Martin Härlin

Videodauer

60 Minuten

Study Time

1,5 Stunde

Skill-Level

Fortgeschritten

Rolle

Marketing Manager:in
Projekt Manager:in

What you will learn in this course:

In this course, you’ll learn how to use AI to strategically plan and execute complete film and video campaigns – from concept to storyboarding, prompt strategies, and distribution. You’ll combine tools like ChatGPT, Midjourney, VEO3, and Runway to produce creative, brand-aligned, and data-driven campaigns efficiently. Ideal for marketing and creative teams that want to make AI an integral part of their content strategy.

  • How to develop an AI-powered campaign strategy – from goal definition to distribution
  • How to create storylines, mood boards, and shot lists with Generative AI
  • How to produce visual and audiovisual assets consistently and in line with brand identity
  • How to strategically plan different formats (vertical, horizontal, micro-content)
  • How to measure campaign success with AI-supported analytics and optimization tools

Chapters in this course: